The LinkedIn Sales Navigator can be a valuable tool for the next generation. In this tutorial, we will guide you on the best way to use it.
Think of LinkedIn Sales Navigator as the #1 B2B marketing Secret code for a business social media network.
Basically, it allows you to search thoroughly, and then connect with everyone on LinkedIn, even if you share the link. These are the things that are valuable.
But LinkedIn's Sales Navigator does much more than that:
You get an inbox dedicated to your lead generation of business.
You can save half the quasi- CRM leads, or send them to your native CRM.
Provides you with accounts and links based on past activity.
Get the best reviews on your LinkedIn usage.
Important In this tutorial, you can save your searches for repeated use.
Overall, LinkedIn Sales Navigator is best when you learn best practices. This is not a magic bullet for the next generation, but a backup plan for SEO and digital marketing.
LinkedIn Sales Navigator comes with three price ranges:
The Professional plan, which we'll show here, gives you the basics. This is great for small businesses and startups, personal salespeople, or executives. It costs $79.99 per month or $64.99 per month paid per year.
Large sales teams get a lot of benefits from team planning. This includes more email messages, more saved leads, and sharing functionality. It costs ₹134.99 per month or $103.33 per month paid per year.
Enterprise planning is an important step, especially for large companies and sales teams. LinkedIn Sales Navigator does not publish prices for the enterprise level.
Our Guide: The LinkedIn Sales Navigator Start from a professional level. It's very practical, and you often have to use it to meet these limits.
Step 1- Effectively use the power of LinkedIn.
LinkedIn's best practice is to only connect with people you know. In non-sales roles, this makes sense, as you want to build a true online network through the platform. However, as one salesperson noted, "you have to dig a well before you can pour the water."
To achieve this, you can use the Sales Navigator search power to filter and search your search by industry, character, and company size. Remember to send them a request to join the LinkedIn platform.
Your connections can see everything you post. So, if you sell automated marketing software, why not join 200 marketers before you start posting content about your product? Or if you sell golf cards, why not reach out to every general manager for every course in Australia?
That way, you can get more targeted and engaged visitors to follow your content – whether it's your posts or posts you share from your company's linked page.
Step 2- Your InMails is unlimited if you use it properly.
I find InMail to be a useful and handy tool for trying to connect with potential customers, as it allows you to send direct messages to other LinkedIn members you're not affiliated with.
As a regular Search Navigator user, you may find that your InMail messages have expired again. Luckily, there's a solution to this problem - secret messages, which can turn your account into unlimited email storage.
How is this achieved? Every time you send an email, a reply is generated, and the email is returned to you. Even if the answer is simple "No, thanks!"
Therefore, your tone must be carefully crafted to generate feedback from potential customers – even if they are not engaged with your service. You'd better use this opportunity not to send spam to potential customers, but to create thoughtfully, targeted, and decent emails.
Step 3- You are direct, but only when you address a potential customer's problem.
The latest trend in outside sales practice is not to order direct phone calls or meetings, but to email content as a way to warm up with cool prospects. Personally, I find it takes up to 10 minutes to send an article to someone you don't know.
I think you can put a phone call or meeting request in your initial email if it's spelled correctly.it's all about you, not the possibilities. Your email should be designed to address the problem so that you know when a potential customer is facing your product or service in your company, role, or industry.
When I was hired to connect with marketing prospects for a web traffic recovery tool, my subject line response rate was over 50%:
"Are you still missing your pill?"
This tactic worked because I knew it was a pain point in his character, which I also saw and understood. You need to know how your product or service solves a potential customer's problem and learn how to guide it. Then you can ask them to visit you and show you more.
Overall, the power of Sales Navigator is its regular use and it adds up over time - so don't promise to only use it for an hour a day unless you're never logged in. If you use their resources, your success rate can increase significantly. Choose a direct and professional way to address your communication methods like Sales Navigator, Search, Email, and Leads. Talking to five new prospects every day provides access to over a thousand every year - total strength and your process!